It is the purpose of People First Collective to work with sustainability-minded brands and organizations to productively and creatively reframe and re-imagine the role of the consumer. Our work is based on the premise that we can only achieve sustainability, circular economies, and cradle-to-cradle efforts when we:
(1) Elevate the consumers’ role to active participants and co-creators
(2) Integrate people’s perspectives into product innovation and communications
We are growing our collective and always keen to hear from sustainability-minded changethinkers and changedoers in design, communications, business modeling. Get in touch!